Two books, a podcast, and a very long-running blog.
Most of what I think about now is how incumbent brands actually become AI-first — and what happens when agents start doing the work.
Books
AI First: The Playbook for a Future-Proof Business and Brand
Harvard Business Review Press. Co-authored with Adam Brotman. A practical playbook for how established businesses and brands adopt AI — drawn from conversations with leaders like Bill Gates, Sam Altman, Reid Hoffman, and Ethan Mollick.
Read on HBR →Agents, Inc.
The follow-up, with Adam Brotman: how AI agents are about to reorganize work as deeply as the internet did — backed by examples from operators who have already remade their companies. It even ships with an interactive AI co-author.
agentsincbook.com →Podcast & blog
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AI First — the podcast
Conversations with Adam Brotman and business leaders at the frontier of AI adoption — actionable case studies, not hype.
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A Sack of Seattle
My long-running personal blog on startups, seed investing, and this city — the archive that goes back to the Founders' Co-op and Techstars years.
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Forum3 — AI-first community & briefings
The curated brief and community Adam and I run to help leaders cut through the AI noise and figure out what their own agents should do.